Privacy Policy

Information about the protection of your personal data

1. Data Controller

The data controller responsible for processing your personal data is:

Plan Digital Now S.L.U.

Managing Director: Lutz Eckelmann

Partida Les Barqueres S/N, Parcela 79

Polígono 11

43365 Alforja, Tarragona

Spain

Email: privacy@plandigitalnow.com

Website: https://plandigitalnow.com

Tax ID: ESB21832159

2. Overview of Data Processing

The following overview summarizes the types of data processed and the purposes of their processing.

Types of Data Processed

  • Identity Data (e.g., names, addresses)
  • Contact Data (e.g., email, phone numbers)
  • Content Data (e.g., form entries)
  • Usage Data (e.g., pages visited, content interest)
  • Device/Communication Data (e.g., device information, IP addresses)

Categories of Data Subjects

  • Prospects
  • Communication partners
  • Users (e.g., website visitors, users of online services)
  • Business customers

Purposes of Processing

  • Providing our online services and ensuring user-friendliness
  • Contact requests and communication
  • Direct marketing (e.g., via email)
  • Analytics and website optimization
  • Security measures
  • Providing contractual services and customer support
  • Managing and responding to inquiries

We process personal data based on the following legal grounds:

  • Consent: When you have given your consent for specific processing purposes.
  • Contract Performance: When processing is necessary for the performance of a contract or pre-contractual measures.
  • Legitimate Interests: When processing is necessary for our legitimate business interests, provided your rights don’t override those interests.
  • Legal Obligations: When processing is required to comply with applicable laws.

4. Security Measures

We implement appropriate technical and organizational measures to ensure a level of security appropriate to the risk, taking into account the state of the art, implementation costs, and the nature, scope, and purposes of processing.

Our security measures include:

  • SSL/TLS encryption for data transmission
  • Secure password management
  • Regular security updates
  • Access restrictions and controls

5. Disclosure of Personal Data

In the course of our processing of personal data, it may be disclosed to other entities, companies, or individuals.

Recipients of this data may include IT service providers or providers of services integrated into our website. In such cases, we comply with legal requirements and enter into appropriate data processing agreements.

Data Processing in Third Countries

If we process data in a third country (i.e., outside the European Union (EU) or European Economic Area (EEA)), or if processing takes place in the context of using third-party services, this only occurs in compliance with legal requirements.

We only process data in third countries with an adequate level of data protection (e.g., EU-US Data Privacy Framework) or based on specific safeguards (e.g., EU Standard Contractual Clauses).

6. Data Retention and Deletion

The data we process is deleted as soon as the purposes for which it was collected no longer apply and there is no legal requirement for retention.

If data cannot be deleted because it is required for other legally permissible purposes, its processing will be restricted to those purposes. For example, data that must be retained for commercial or tax law reasons will be stored but not processed for other purposes.

7. Use of Cookies

Cookies are small text files stored on your computer by a website. We use cookies to make our website more user-friendly.

Types of Cookies

  • Necessary Cookies: These cookies are essential for the website to function and cannot be disabled.
  • Analytics Cookies: These cookies help us understand how visitors interact with the website by collecting and reporting information anonymously.
  • Marketing Cookies: These cookies are used to track visitors across websites to display relevant and engaging advertisements.

You can adjust or withdraw your consent at any time via our cookie banner.

Legal Basis: Consent for non-essential cookies; legitimate interests for necessary cookies.

8. Website Hosting

We process user data to provide our online services. For this purpose, we process the IP address, which is necessary to deliver the content and functions of our online services to the user’s browser or device.

Data Collected

  • IP address
  • Date and time of request
  • Content of request (specific page)
  • Access status/HTTP status code
  • Browser type and version
  • Operating system
  • Referrer URL (previously visited page)

Legal Basis: Legitimate Interests.

9. Contact Requests

When you contact us (e.g., via contact form, email, or phone), your information is processed to handle your inquiry.

Data Processed

  • First and last name
  • Email address
  • Company (if provided)
  • Message content
  • Time of inquiry
  • IP address (for online forms)

Legal Basis: Contract performance and pre-contractual measures; Legitimate Interests.

Retention Period: We delete inquiries when they are no longer needed. We review necessity every two years. For legal archiving obligations, deletion occurs after their expiration (end of commercial (6 years) and tax (10 years) retention requirements).

10. Newsletter and Email Marketing

We only send newsletters and promotional emails with the recipient’s consent or legal permission.

Opt-Out Process

In compliance with CAN-SPAM regulations, all marketing emails include a clear unsubscribe link. You can opt out of receiving marketing communications at any time by clicking the unsubscribe link in any email or by contacting us directly.

Record Keeping

Newsletter signups are logged to demonstrate compliance with legal requirements. This includes storing the signup time and IP address.

Legal Basis: Consent.

Withdrawal: You can unsubscribe from our newsletter at any time. You’ll find an unsubscribe link at the bottom of every newsletter.

11. Web Analytics and Optimization

Web analytics is used for statistical evaluation of visitor behavior on our website. This helps us determine when our pages are most frequently visited and which content is most popular.

Google Analytics 4

We use Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

  • Data Processed: IP address (anonymized), usage data, click paths, device information, location information
  • Data Location: EU/EEA (Google Ireland)
  • Retention Period: 14 months

Legal Basis: Consent.

Google Tag Manager

Google Tag Manager is a solution that allows us to manage website tags through a single interface. The Tag Manager itself does not set cookies and does not collect personal data.

12. Marketing Services

HubSpot

We use services from HubSpot, Inc., 25 First Street, Cambridge, MA 02141, USA, for our Customer Relationship Management (CRM), contact forms, and email marketing.

  • Data Processed: Contact data, usage data, device information
  • Data Location: EU servers (Ireland and Germany)
  • Legal Basis: Consent; Contract performance

More Information: https://legal.hubspot.com/privacy-policy

13. Third-Party Services and Content

We use content or service offerings from third-party providers within our online services based on our legitimate interests.

Google Fonts

We embed Google Fonts locally. No connection to Google servers is made when you visit our website.

Google Maps

We embed Google Maps to display our location. Integration only occurs after your consent.

Legal Basis: Consent.

14. Appointment Booking and Meeting Scheduling

We use HubSpot Meeting for booking appointments and consultations.

  • Data Processed: Name, email address, selected time slot, phone number if provided, and other form data
  • Purpose: Organization and execution of consultations

Legal Basis: Contract performance and pre-contractual measures.

15. Your Privacy Rights

You have the following rights regarding your personal data:

Right to Access

You have the right to request confirmation of whether we process personal data concerning you and, if so, to access that data.

Right to Rectification

You have the right to request the correction of inaccurate personal data concerning you.

Right to Deletion

You have the right to request the deletion of personal data concerning you, subject to legal requirements.

Right to Restrict Processing

You have the right to request the restriction of processing of your personal data.

Right to Data Portability

You have the right to receive your data in a structured, commonly used, and machine-readable format.

Right to Object

You have the right to object to the processing of your personal data based on your particular situation.

You have the right to withdraw consent at any time. Withdrawal does not affect the lawfulness of processing based on consent before withdrawal.

16. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

Right to Know

You have the right to request disclosure of the categories and specific pieces of personal information we have collected about you.

Right to Delete

You have the right to request deletion of your personal information, subject to certain exceptions.

Right to Opt-Out of Sale

We do not sell personal information. However, you have the right to opt out of any future sale of your personal information.

Right to Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights.

To exercise your CCPA rights, please contact us at privacy@plandigitalnow.com.

17. Filing a Complaint

You have the right to file a complaint with a supervisory authority if you believe our processing of your personal data violates applicable law.

Supervisory Authority in Spain:

Agencia Española de Protección de Datos (AEPD)

C/ Jorge Juan, 6

28001 Madrid, Spain

Website: https://www.aepd.es

18. Updates to This Privacy Policy

We reserve the right to update this privacy policy to reflect current legal requirements or to implement changes to our services. The new privacy policy will apply to your future visits.

Last Updated: January 2026 For privacy questions: privacy@plandigitalnow.com